"We really did push the residential boundary pretty far, to the point that we had some pushback from the marketing team," says Part Office cofounder Kristin Korven. In nearby Venice, for example, local design studio Part Office recently converted two condominium buildings into 12 live/work lofts meant to house small startups.
"People worldwide have become accustomed to working in their homes, and that is, moving forward, probably the type of environment people will really enjoy working in."īearman and Rosenfield’s vision for the Vox/Epic headquarters is part of a larger pandemic-induced trend in which the boundaries between our homes and white-collar workplaces have become increasingly blurrier.
"Since the place was designed where the common areas are meant to feel like a living room or dining room, it’s inadvertently also been a little bit of a bridge from working at home to back in the office, because people are so used to working with their laptops on the couch." While the Vox/Epic headquarters was completed in early 2020 just before lockdown, "the design has turned out to be kind of useful for the transition back to an office," he adds. The designer filled the spaces with jewel- and neutral-toned couches and lounges and added richly patterned, bold colored rugs to create flexible environments around the office where employees can work independently, hold impromptu meetings, or take a brief reprieve. "Even before the pandemic, I would go into the office and see all of the staff kind of hanging out in the lounge zone and not at their desks," Bearman says. "The space itself is unconventional, so the challenge was to really focus on making it a livable, warm environment," Rosenfield says. Conveniently, the office is located in a former automotive industry building with cement floors, a corrugated-metal roof, and very high ceilings, so, by its own nature, it staves off the Mystery Mansion vibe. "I wanted it to feel like a very unique home a place you would go visit your aunt and uncle who traveled the world as a child," she says. "I wanted to make all the common areas have vintage pieces, hardware, and fixtures where possible," says Bearman, who equates his own aesthetic to "Victorian mansion" style, but adds, "if you try to do that on a big scale, then it feels like a Disneyland ride." Rosenfield reined in this style while maintaining its core. headquarters.įor the new office, Rosenfield and Bearman wanted to steer clear, in equal measure, of what they describe as the early 2010s "adult playground aesthetics" of the tech and startup world, and the anodyne sleekness of new-media workspaces. People would always be very impressed, as taking meetings in a backyard with tasteful vintage decor was an experience that people didn’t typically have, recalls Bearman’s partner Rachel Rosenfield, the textile and interior designer in charge of bringing to life Vox/Epic’s L.A. In the Epic days, Bearman used to host meetings in a converted garage in his own backyard that was decorated with tasteful vintage pieces.
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When award-winning film and TV production company Epic was incorporated into Vox Media and the new Los Angeles headquarters was under construction, its cofounder Josh Bearman looked toward his own home as the source of inspiration.
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